Recruitment Trends in the Digital Transformation Sector!

Consulting vs. Recruitment

The consulting and Human Ressources sector is experiencing rapid growth with A predominantly young workforce and steadily increasing revenue. In this context, companies need to adapt to this new hiring trend to attract and retain young talent. How do they position themselves between consulting and recruitment? Let’s delve into this new trend.


The Rise of the Consulting and Recruitment Sector

According to the latest survey by Syntec Conseil, the average age of employees in the consulting sector is 30.8 years. 81% of them being under 35 years old. This data highlights the central role that young professionals play in this sector. In fact, the payroll has doubled in the past decade, and the revenue in 2021 was around 8 billion euros (source: Les Echos). Given this reality and to attract these talents, companies have a vested interest in adapting their H.R strategies.


Consulting vs. Recruitment: What Are the Differences?

Consulting or Advisory

In this domain, the core objective is to support businesses in a range of projects. Spanning from digital transformation and data architecture to digital marketing. Consultants play a crucial role in solving management, leadership, and strategic issues. They leverage their data and digital expertise to propose tailored solutions. This aligned with their clients’ needs and constraints. Additionally, they must remain well-versed in market trends and innovations to best serve their clients.

H.R focus

Recruitment, conversely, is primarily focused on the search and selection of candidates to fill vacant positions within a company. This responsibility can be handled internally or entrusted to specialized recruitment agencies. Their primary function is to identify suitable profiles. Secondly, evaluate the compatibility of candidates’ skills and soft skills with the employer’s criteria.


Given this new trend in digitalising businesses, what approach should be adopted?

Should companies turn to consulting or prioritise a enrollment-centered approach? Here are some factors to consider:

  • Flexibility: Consulting offers greater flexibility in both project scope and resource allocation. On the other hand, recruitment demands a long-term investment and comprehensive career management for new talent, focusing on relationship-building and collaboration.
  • Expertise: Consulting provides specialized expertise tailored to specific challenges, while recruitment is geared towards addressing skill shortages or fulfilling specific, enduring needs.

  • Company Culture: Consulting can involve an integration and knowledge transfer process, enabling the consultant to contribute to the company’s strategic vision. In contrast, hiring ensures a better alignment with the company’s values and culture for new employees.


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Why Juggle Between Consulting and Hiring ?

To better cater to the expectations of emerging talents in this industry, companies are encouraged to adopt a mixed approach that combines occasional consulting projects and permanent hires. This approach offers various benefits:
  • Fostering Innovation in the Digital Age: Bringing in new skills and ideas through consulting continually refreshes the company’s strategic approach.
  • Diverse and Versatile Profiles: Using external consultants offers complementary skills to those already present in-house and promotes the multidisciplinarity of teams.
  • Boosting Motivation and Engagement: Mixing consulting and recruitment tasks allows employees to develop their skills and employability, contributing to talent retention and loyalty.


The trend encourages companies to reevaluate their Job strategies by combining consulting and recruitment to meet the expectations of young industry talents. This mixed approach promotes innovation, motivates employees, and ensures a better alignment between skills and company needs.

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Article written by Christophe Rolland

Tech Lead Consultant

In this article, we explore the current trends in the fields of consulting and recruitment, particularly in the context of digital transformation. Learn how businesses are strategically blending these approaches to attract and retain young talent, fostering innovation and staying competitive in digital landscape.

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