Artificial intelligence and new customer experiences

Challenge the status quo and identify new methods and uses.

GOWeeZ collaborates with you in the strategic analysis of your vision for new digital levers and channels.

We work with you on creating and developing new customer experiences. We aim to improve your customer’s empathy towards your brand by addressing friction points throughout the entire customer acquisition channel.

Defining your Data Governance

Data Legacy and Data Catalog in line with responsible data management.

Define the architectures to meet future developments. Setting up a roadmap towards new data consumption patterns. Forward-looking and visionary approach to emerging data uses. We assist you in anticipating tomorrow’s game-changers.

We provide expert guidance in tackling these complex and strategic challenges.

We partner with you in your data-driven considerations for your customer touchpoints and journeys. This includes integrating current and future payment methods. Securing and authenticating purchase journeys, as well as exploring authentication methods on the blockchain.

GOWeeZ has worked on numerous projects and companies in the development of proof of concepts (POCs), with a focus on optimizing digital channels for a “Phygitale” (Physical + Digital) experience.

Creating e-commerce websites, developing Minimum Viable Products (MVPs), and conducting Proof of Concepts (POCs).

Discover our articles and case studies

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Data governance

Gathering needs, Analysis of the existing system, Flow mapping

Assistance with decision-making, Roadmap, Strategy Implementation

Data Quality, Structuring, Data Legacy

IT Systems, Data Urbanization

Data Marketing, Automation

Migration, Data Management Platform (DMP), Data Warehouse, Data Lake

Digitalization of processes, identification of friction points, optimization of customer journeys

Customer journeys, e-commerce, Search Experience Optimization (SXO)

Systems interoperability, API development

Benchmarking, Identification of technical solutions, Omnichannel system

Iteration cycle, Lean & Agile method, QuickWin

Neuro-Linguistic Programming, Artificial Intelligence, Machine Learning

Yneuro: Neural Biometric Authentication, a Revolution in Digital Security

In 2026, as deepfakes deceive 78% of facial recognition systems, a French startup based at Station F is proposing a radical alternative: neural signature authentication. Yneuro has developed Neuro ID®, a patented technology that analyzes the brain’s electrical activity through EEG sensors embedded in wearables (smart glasses, earbuds, AR/VR headsets).

Why Investors Are Becoming Much More Demanding About Cyber Security Since NIS2

For years, cybersecurity remained a secondary concern in investment decisions. During fundraising rounds, the focus was primarily on growth, market potential, and leadership teams. Since the implementation of the NIS2 Directive, this approach is no longer sustainable. Cybersecurity has become a strategic issue for investors, directly impacting governance, risk management,

Blitzscaling: Growth at All Costs, Between the Californian Myth and Economic Reality

Blitzscaling has long been presented as the ultimate growth strategy for tech startups. But in an era of rising capital costs, physical constraints, and massive infrastructure dependencies, this model is increasingly under strain. Through a critical economic lens, this article examines the promises and limits of blitzscaling, using OpenAI as

The great challenge of reading in France — why Zeaply is becoming the most advanced AI solution.

The global EdTech market is experiencing unprecedented growth. It is expected to reach nearly $404 billion by the end of 2025, with an annual growth rate of over 16%. This momentum is driven by the convergence of two major trends: the digital transformation of education and the rise of artificial

DVID offers an e-learning experience that is revolutionizing IoT cybersecurity

IoT: The New Playground for Hackers, As the number of connected devices skyrockets, cyberattacks are multiplying — and companies are struggling to anticipate vulnerabilities. Born from the experience of cybersecurity auditors, DVID offers a unique approach: training engineers to think like hackers through an immersive and sovereign e-learning platform. An

Fundraising in 2026: A More Demanding Journey for Startups

The 2025 FD x EY Barometer highlights a clear fact: raising funds is becoming more challenging. But this should not be seen as a roadblock. Instead, it pushes startups to strengthen their internal structure, manage their finances with discipline, and present more compelling investment cases. In 2026, fundraising will not